Privacy Policy

Privacy Policy

Last updated: August 2026

This Privacy Policy explains how COLORFULROSES S.A.S. (“COLORFULROSES”, “we”, “us”, or “our”) collects, uses, processes, and protects personal information when you visit or interact with our website colorfulroses-ec.com.

We are committed to respecting your privacy and protecting your personal data in accordance with applicable data protection laws.

Information We Collect

We may collect personal information that you voluntarily provide to us when you:

  • Complete a contact or information request form.
  • Request information about our products, roses, collections, or services.
  • Subscribe to a newsletter or mailing list, where available.
  • Request catalogs, updates, or other communications.
  • Participate in surveys, promotions, or brand initiatives.
  • Contact us by email, telephone, or through our website.

Depending on how you interact with us, the personal information we collect may include:

  • Name
  • Email address
  • Phone number
  • Company name
  • Country or location
  • Mailing or business address
  • Professional role or business information
  • Information contained in your inquiry or message
  • Any additional information you voluntarily provide

We do not collect payment or credit card information directly through our website unless expressly stated otherwise.

Information Collected Automatically

When you visit our website, certain technical and usage information may be collected automatically through cookies and similar technologies.

This may include information such as:

  • IP address and approximate geographic location
  • Browser and device type
  • Operating system
  • Pages visited
  • Date and time of visits
  • Referring website or source
  • Website interactions and navigation behavior
  • Session and usage information

We use this information to operate, secure, analyze, and improve our website and to better understand how visitors interact with our content.

How We Use Your Information

We may use the information we collect to:

  • Respond to your inquiries and requests.
  • Provide information about our roses, products, collections, services, and initiatives.
  • Communicate with customers, distributors, partners, and prospective business contacts.
  • Send newsletters, marketing communications, and brand updates where permitted by law and, where required, with your consent.
  • Improve our website, content, communications, products, and services.
  • Analyze website traffic, usage, and visitor engagement.
  • Maintain and manage our business records and internal databases.
  • Protect the security and integrity of our website.
  • Prevent misuse, fraud, or unauthorized activity.
  • Comply with applicable legal and regulatory requirements.

Where required by applicable law, we will obtain your consent before sending marketing communications. You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the relevant communication or by contacting us directly.

Microsoft Clarity

We use Microsoft Clarity, a web analytics and behavioral analysis service provided by Microsoft, to better understand how visitors use and interact with our website.

Microsoft Clarity allows us to analyze website usage through tools such as behavioral metrics, heatmaps, and session recordings. This helps us understand how visitors navigate our website, identify usability issues, and improve the performance, design, content, and overall user experience of our website.

Clarity may collect website usage and interaction data using cookies and other tracking technologies. This may include information about how users navigate pages, clicks, scrolling behavior, device and browser information, and other interactions with our website.

The information collected through Microsoft Clarity may be used for:

  • Website analytics and performance measurement.
  • Understanding visitor behavior and engagement.
  • Creating heatmaps and session recordings.
  • Identifying technical or usability issues.
  • Improving our website, content, and user experience.
  • Security and fraud prevention purposes.

Depending on your location and applicable law, Microsoft Clarity cookies and similar tracking technologies will only be used after the required consent has been obtained.

You can manage or withdraw your consent at any time through the cookie preferences available on our website.

For more information about how Microsoft collects, processes, and protects personal data, please refer to the Microsoft Privacy Statement.

Further information about Microsoft Clarity is available at clarity.microsoft.com.

Cookies and Similar Technologies

Our website uses cookies and similar technologies to operate the website, remember preferences, analyze website usage, and improve the user experience.

Cookies are small data files that may be stored on your device when you visit a website.

We may use different categories of cookies, including:

  • Necessary cookies – required for the basic operation and security of the website.
  • Analytics cookies – used to understand how visitors interact with our website and to improve its performance and usability.
  • Preference cookies – used to remember certain choices or settings where applicable.

Some cookies may be provided by third-party services such as Microsoft Clarity.

Where required by applicable law, non-essential cookies will only be activated after you have provided your consent.

You can manage your cookie preferences through our cookie consent mechanism. You may also configure your browser to block or delete cookies; however, doing so may affect certain website functions.

Depending on your location and the applicable data protection law, we may process personal information based on one or more of the following legal grounds:

  • Your consent.
  • The performance of a contract or steps taken at your request before entering into a contract.
  • Our legitimate interests in operating, securing, analyzing, and improving our website and business activities, provided that these interests do not override your rights and freedoms.
  • Compliance with legal obligations applicable to us.

Where processing is based on consent, you may withdraw your consent at any time without affecting the lawfulness of processing carried out before the withdrawal.

How We Protect Your Information

The security, integrity, and confidentiality of your personal information are important to us.

We implement appropriate technical, administrative, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, destruction, or misuse.

Our website uses encrypted HTTPS connections and other appropriate security measures.

However, no method of transmitting or storing information electronically is completely secure. While we take reasonable steps to protect your information, we cannot guarantee absolute security.

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including fulfilling business, contractual, legal, accounting, or reporting requirements.

Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.

Sharing of Information and Service Providers

We do not sell or rent your personal information.

We may share information with trusted third-party service providers where necessary for the operation of our website and business.

These providers may include companies that assist us with:

  • Website hosting and technical infrastructure.
  • Website analytics and performance measurement.
  • Email and communication services.
  • IT and security services.
  • Business administration and related services.

These service providers may process personal information only as necessary to provide their services and subject to applicable contractual and legal requirements.

Microsoft may process certain website usage information in connection with our use of Microsoft Clarity.

We may also disclose information where required by law, regulation, court order, or other valid legal process.

International Data Transfers

Some of the service providers we use may process or store information in countries other than the country in which you are located.

Where personal data is transferred internationally, we take reasonable steps to ensure that appropriate safeguards are used where required by applicable data protection laws.

Our website may contain links to websites or services operated by third parties.

These third-party websites have their own privacy policies and practices. COLORFULROSES S.A.S. is not responsible for the privacy practices, security, or content of third-party websites.

We encourage you to review the privacy policies of third-party websites before providing personal information.

Your Privacy Rights

Depending on your location and applicable data protection laws, you may have certain rights regarding your personal information, including the right to:

  • Request access to your personal information.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal information where applicable.
  • Object to or request restriction of certain processing.
  • Withdraw consent where processing is based on consent.
  • Request information about how your personal data is processed.
  • Exercise other rights available under applicable data protection laws.

To exercise your privacy rights, please contact us using the information provided below.

We may need to verify your identity before processing certain requests.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, services, technologies, legal requirements, or data processing practices.

Any updated version will be published on this website with a revised “Last updated” date.

We encourage you to review this Privacy Policy periodically.

Contact Us

If you have questions about this Privacy Policy, our use of personal information, or wish to exercise your privacy rights, please contact us:

COLORFULROSES S.A.S.
Via Tocachi
Tabacundo, Pichincha
Ecuador

Email: info@colorfulrosesec.com
Phone Germany: +49 175 2023371
Phone Ecuador: +593 98 444 1582

Website: colorfulroses-ec.com